About the Department

We are a combined department housing the Management and the Marketing disciplines. While these are distinct areas of study, there is a good deal of commonality between the two disciplines and they serve to complement each other. Each of our faculty, while pursuing his or her own career agendas confer together on research, curriculum-related issues and matters of pedagogy. The result is a more coherent approach to each discipline. Below is a summary of the separate majors within the department.

The Management major offers in-depth study of issues in organizational behavior, human resource management, negotiation skills and business law.  Preparation is for employment as a supervisor, specific entry into management training programs or for graduate study in management or law school. Students may major in general management or select the following areas of concentration: 

Genave King Rogers Business Law Center

The Business Law Center allows business students to study business law at a much higher level than is typically the case.

cba teacherThe Genave King Rogers Business Law Center is a nationally and internationally recognized resource unique to the University of Tulsa. Named for Genave Rogers, who in 1938, was the first woman to graduate from the University of Tulsa Business College, the Genave King Rogers Business Law Center provides resources enabling the Collins College of Business to offer world-class business law educational opportunities singular to the University of Tulsa.

Through the Center’s working relationships with the University of Tulsa, Boesche Legal Clinic and the Family Owned Business Institute, business law students have the opportunity to work with members of the business community on real projects of actual value to the businesses, thereby enhancing the students’ education while expanding their networking opportunities as well.

Each year, top business law students are selected to travel, all expenses paid by the Center, with the Director of the Center to attend the Business Law Section of the American Bar Association conference, giving students the experience of attending professional meetings and making important contacts within the ABA.

Business Law students have the opportunity to take International Business Law, which includes a ten-day international trip, the cost of which is largely underwritten by the Center, to give students a truly global educational experience.

Each year, at the Academy of Legal Studies in Business, an outstanding undergraduate research paper is recognized. An award for the student author has been established in the name of Genave Rogers and the University of Tulsa. The award includes a monetary gift along with a commemorative plaque. The competition is open to students nation-wide, and TU Business Law students are mentored in order to be highly competitive.

The Genave King Rogers Business Law Center promotes the Business Law Specialization under the Management Degree program within the Collins College of Business. This degree is selected by two types of students. First are the students who plan to go into business upon graduation, and recognize that whether they are running their own businesses or working for someone else, every business decision they make must comply with the legal system. Thus, they want as much business law education as possible, which also makes them attractive candidates to employers seeking employees who are knowledgeable about avoiding legal liability. Second are students who are planning to go to law school and want a business undergraduate degree. This is a smart choice due to the fact that if they ultimately open their own law firm, they will be running a business, a process not taught in law school. Further, many of their future clients will be businesses, and they will need to thoroughly understand business in order to successfully advise and represent their business clients.

Courses offered under the Business Law Specialization include:

  • Legal Environment of Business
  • Employment Law
  • International Business Law
  • Oil and Gas and Environmental Law
  • Commercial Transactions
  • Law for Non-Profit Organizations
  • Real Property
  • Business Law for Entrepreneurs and Family Owned Business


  • Entrepreneurship
  • Business Law
  • Human Resource Management

The Human Resource Management (HRM) program is designed to provide students with a solid understanding of HR issues facing tomorrow’s organizations. We have partnered with the Society for Human Resource Management (SHRM) organization to give our students practical, real-world approaches.

The Business Law concentration provides students with an excellent grounding in the laws related to operating a business. Some students who follow this concentration will enter the work force upon graduation, and will be prepared to sensitize their future employers to legal and ethical issues pertinent to business. Other students pursue this concentration with the idea of obtaining a law degree upon completing their undergraduate studies. Having a major in business will provide these future attorneys with. A law firm is a business, and a major in management will give our students insights into operation a law firm that would not be possible without a solid business education. Our Genave King Rogers Business Law Center and the Business Law Society provide students with outstanding opportunities for internships and interaction with legal professionals.

Our students with a concentration in Entrepreneurship are being prepared to start and lead new ventures. They will have the chance to participate in the excellent Students in Free Enterprise (SIFE) chapter at TU. Additionally, our entrepreneurship students have the chance to participate in The Governor’s Cup, annual state business plan competition.

The Marketing major provides exposure to the fundamental aspects of marketing including consumer behavior, marketing research and marketing strategy along with a number of electives to design a course of study that helps them achieve their individual goals.  The marketing major can opt for a general marketing degree or can get a concentration in Integrated Marketing Communications (IMC). The IMC concentration is a course of study designed for those who wish to work in advertising, sales or promotions.

Students majoring in marketing will also have the chance to be involved in the Marketing Society, TU’s chapter of the American Marketing Association. Our students will have the chance to participate in the TU Innovation Challenge, which is a university-wide competition held in the fall semester among teams seeking a creative solution to a business problem—This 2008 competition sought solutions to what to do with unused and unusable pizza boxes languishing the warehouses of pizza producers. In the spring semester, students will have the chance to participate in the Social Innovation Challenge, which is a state-wide competition that seeks to develop creative solutions to social issues. Additionally, our students can participate in the Ad Club, which has, since its founding on campus, been involved each year in the National Student Advertising Competition sponsored by the American Advertising Federation.

Studio Blue

Students in both Management and Marketing majors will have a unique opportunity to work in a state-of-the-art creative innovation studio. The purpose of Studio Blue is to impart the creative process to our students. They will learn how to facilitate innovative thinking within an organization, how to carry through with a project that provides effective, new approaches to problems. They will be able to be a resource for creative innovation for their future employers the first day they walk in the door.